|
... ep in touch with their homeland and its culture. In
times of crisis, however, these groups often become places to
disseminate information from or into the country and to discuss what is
happening. From Afghanistan to Yugoslavia, close to 50 countries are
now represented on Usenet. To see which groups are sebastopol marketing sebastopol marketing strategy strategy available, use l
soc.culture. in rn or nngrep soc.culture. for nn.
Several "talk" newsgroups provide additional topical discussions,
but teachers should screen them first before recommending them to
students. They range from talk.abortion and talk.politics.guns to
talk.politics.space and talk.environment.
One caveat: Teachers might want to peruse particular newsgroups
before setting their students loose in them. Some have higher levels of
flaming and blather than australia marketing strategy others.
There are also a number of Bitnet discussion groups of potential
interest to students and teachers. See Chapter 5 for information on
finding and subscribing to Bitnet discussion groups. Some with an
educational orientation include:
biopi-l ksuvm.bitnet Secondary biology education
chemed-l uwf.bitnet Chemistry education
dts-l iubvm.bitnet The Dead Teacher's Society list
phys-l uwf.bitnet Discussions for physics teachers
physhare psuvm.bitnet Where physics teachers share resources
scimath-l psuvm.bitnet Science and math education
To get a list of ftp sites that carry astronomical images in the GIF
graphics format, use ftp to connect to nic.funet.fi. Switch to the
/pub/astro/general directory and get the file astroftp.txt. Among the
sites listed is ames.arc.nasa.gov, which carries images taken by the
Voyager and Galileo probes, among other pictures.
CHAPTER 13: Business on the Net
13.1 sebastopol marketing strategy SETTING UP SHOP
Back in olden days, oh, before 1990 or so, there were no markets in
the virtual community -- if sebastopol marketing strategy sebastopol marketing strategy you wanted to buy a book, you still had to
jump in your car and drive to the nearest bookstore.
This was because in those days, the Net consisted mainly of a series
of government-funded networks on which explicit commercial activity was
forbidden.
Today, much of the Net is run by private companies, which
generally have no such restrictions, and a number of companies sebastopol marketing strategy have begun
experimenting with online "shops" or other services.
Many of these shops
are run by booksellers, while the services range from delivery of indexed
copies of federal documents to an online newsstand that hopes to entice
you to australia marketing strategy subscribe to any of several publications (of the printed on paper
variety). A number of companies also use Usenet marketing strategy austin newsgroups (in the biz
hierarchy) to distribute press releases and product information.
Still, commercial activity on the remains far below that found on
other networks, such as CompuServe, with its marketing strategy oxon Electronic Mall, or Prodigy,
with its advertisements on almost every screen. In part that's because
of the newness and complexity of the Internet as a commercial medium. In
part, however, that is because of security concerns.
Companies worry
about such issues as crackers getting into their system over the network,
and many people do not like the idea of sending a credit-card number via
the Internet (an e-mail message could be routed through several sites to
get to sebastopol marketing strategy its destination). These concerns could disappear as Net users
turn to such means as message encryption and "digital signatures." In the
meantime, however, businesses on the Net can still consider themselves
something of Internet pioneers.
A couple of public-access sites and a regional network have set up
"marketplaces" for online monroe twp marketing strategy businesses. ... |